{"product_id":"emma-midi-dress-violet-bloom-c4","title":"EMMA™ - VIOLET BLOOM MIDI DRESS","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cem\u003e\u003cstrong\u003eThe dress that turns a simple colour into something quietly extraordinary\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eThere are pieces where one considered detail changes everything — where something simple becomes something genuinely special because of a single choice made with complete intention. The \u003cstrong\u003eEmma™ Violet Bloom Midi Dress\u003c\/strong\u003e is one of those pieces. A rich violet lightweight fabric that breathes easily against the skin through the warmest days, a relaxed sleeveless silhouette that drapes and moves freely without gripping anywhere it should not, and a delicate vertical line of black floral embroidery down the front that gives the whole dress a quietly handcrafted artisan quality that makes it feel genuinely one of a kind. Easy to iron and completely effortless to wear — the kind of dress that works for a beach walk, a casual lunch, or a cool evening with equal beauty and equal ease.\u003c\/p\u003e\n\u003cul dir=\"ltr\" class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3 print:block print:space-y-1\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eBreathes All Day\u003c\/strong\u003e — Lightweight airy fabric that keeps air moving freely against your skin through warm mornings, casual outings, and the kind of long unhurried afternoon that summer does best.\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eFlows Without Clinging\u003c\/strong\u003e — A relaxed sleeveless silhouette that drapes softly over the body without gripping anywhere it should not — free, comfortable, and completely at ease from every angle all day long.\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eSkims and Covers\u003c\/strong\u003e — A generous relaxed cut that sits loosely over the tummy and hips without defining them — so you feel completely comfortable and completely beautiful without it ever looking like that was the point.\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eThe Detail That Elevates\u003c\/strong\u003e — A delicate vertical line of black floral embroidery that gives the Emma™ Violet Bloom Midi Dress a refined handcrafted quality — the kind of artisan detail that makes a simple dress feel genuinely special and completely unlike anything else.\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eAlways Fresh\u003c\/strong\u003e — Easy to iron fabric that holds its shape and its beauty through a full warm day of wear — no wilting, no creasing, no wishing you had chosen something else.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cem\u003e\u003cstrong\u003e*This is an original Madeleine \u0026amp; Ivy California product. If you see the Emma™ sold through any third party retailer or marketplace it is not genuine. We sell exclusively through madeleineandivy.com\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Madeleine and Ivy California","offers":[{"title":"Purple \/ S","offer_id":57825914323326,"sku":null,"price":59.95,"currency_code":"USD","in_stock":true},{"title":"Purple \/ M","offer_id":57825914356094,"sku":null,"price":59.95,"currency_code":"USD","in_stock":true},{"title":"Purple \/ L","offer_id":57825914388862,"sku":null,"price":59.95,"currency_code":"USD","in_stock":true},{"title":"Purple \/ XL","offer_id":57825914421630,"sku":null,"price":59.95,"currency_code":"USD","in_stock":true},{"title":"Purple \/ 2XL","offer_id":57825914454398,"sku":null,"price":59.95,"currency_code":"USD","in_stock":true},{"title":"Purple \/ 3XL","offer_id":57825914487166,"sku":null,"price":59.95,"currency_code":"USD","in_stock":true},{"title":"Purple \/ 4XL","offer_id":57825914519934,"sku":null,"price":59.95,"currency_code":"USD","in_stock":true},{"title":"Purple \/ 5XL","offer_id":57825914552702,"sku":null,"price":59.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1010\/7692\/6846\/files\/21_171d6199-828d-498e-87af-b2b16b415457.png?v=1786540525","url":"https:\/\/madeleineandivy.com\/products\/emma-midi-dress-violet-bloom-c4","provider":"Madeleine and Ivy California","version":"1.0","type":"link"}